Client: Museums Victoria: Playbound campaign, an across city festival integrating learning, play, science and nature.
BrieF: Museums Victoria required full-service branding for their Playbound campaign, including key art, logo, animated key art and creative roll out. The brand needed to appeal to children and incorporate themes of learning, play, science and nature.
Role: Lead motion designer, working collaboratively with the brand designer in ideation and development phases of the key art, developing a vision for the tone and style of the brand. After Key art approval, I took on responsibility of adding motion and rolling out the designs on digital and print outcomes.
Skills: Motion Graphics, Finished Art, Digital Roll Out, Print Roll Out
